Effective June 1, 2007, Colortech is realigning its sales team to expand its US geographic coverage.  “We have reviewed our speed to market and sales coverage and decided we need to increase our field sales team coverage.” said new VP, Sales and Marketing, Larry Nitardy.  “Our focus is to deepen our market penetration in the film industry while greatly expanding our influence in other market segments.  We intend to identify and reach more customers who will benefit from our quality products and cost position in color concentrates.  To be as well known for our color concentrates tomorrow as we are for our white and additive concentrates today, we need to reach more processors in more markets, while spending even more time with our current customers.  That takes more people in the field.  ” Nitardy continued.

To identify the Colortech in your geographic region, please see our sales coverage map in this web site. 

Please contact House Account Administrator, Joe Kocevar at 423 312-9187 with any questions about our team assignments, or to expedite conversations about our business skills and quality product solutions.